Studio.byYSR
An Integrated Creative Studio. Founded by a lady from Bangkok.
The brand identity for "KINKI," a Japanese Progressive Restaurant.
The logo design seamlessly integrates the vibrant red hue reminiscent of Japanese culture, evoking a sense of energy and passion.
The fish illustrations featured in the space pay homage to the KINKI fish, renowned as the red jewel of the sea and known for its existence in the depths of the ocean. This concept serves as the foundation for KINKI's visual identity, reflecting both the deep-rooted traditions of Japan and the progressive nature of the restaurant.
