Yuzu ramen, a chic Japanese Restaurant providing authentic Japanese food, adapted to Thai taste.
Brand Identity | Creative | Graphic Design
Sasin Startup Incubator: Impact Ventures (or SSI: Impact Ventures) is the expert player in the startup ecosystem, specifically as incubators and trainers.
SSI’s main “customers” are Startups or Entrepreneurs (or aspiring entrepreneurs), with the focus on Social Enterprises - businesses that want to make an impact on the world, socially and/or environmentally. The Secondary “customers” are investors and ecosystem builders such as Government agencies, corporate, and other universities related to startup space.
Shout out to Nonpareille, Kamolnut Boonsert and Phunnphat Watleela
Featured in Fonts In Use
NICHPbrand’s Social Media strategy and design. Our role was to create art directions and design strategy for @NICHPbrand, a minimal and girlish clothing that focuses on the quality and bringing out the best in a woman.
Pfizer internal Project Bilingual animation
The goal is to create an easy to understand animation that matches the script provided for the internal stuff to have a positive overview about Project Arrow.
English Voiceover by Jerome Chen
Thai Voiceover by Akkaraphol Yanachai Chommouk
Press-kit for PalmCoolers
Our creative folds presskit for Palm Coolers. PalmCooler is releasing their new model in 2018. It now keeps ice lasting up to 7days, Tougher, Built and design to last forever. The brand visual focuses on the high-quality photography, bold sans-serif typeface with catchy headlines and the product itself.
Question: Where does KUANJEEN “hit” the consumer?
Answer: สนุก ว๊าว
Our friend came to us with a goal, her goal is "to become a source of inspiration focusing on young audiences who love to taking photo and explore the world." From then we came up with a name tryXonce, meaning you gotta try something once in your life time, whether it being a city, food, or art and design.
Expanding to the branding for tryXonce, would be better if you can see it yourself. **visit www.tryXonce.com for the full experience.**
Identity and website design for Asia's Hottest Tech conference in Thailand. Forward, Modern, and Dynamic are the key personality for this brand
A Collaboration with Jom Sirimongkolkasem
After visiting Makai's cafe, knowing more about the story behind Makai's brand, which was inspired and started in Hawaii. We choose to refine the logo to be sharper while still keeping the brush texture, the original idea of the waves by the beach. Applying it to the high-quality lifestyle photography and others graphic design elements, we aim to create a flexible system which will work responsively in all layout for social media, digital marketing, and print application.
By selecting a handwritten surf style typeface pairing with a clear condense all-caps type, we hope to make Makai brand feels both easy going, yet sophisticated like how a person would feel when they are by the beach!
Branding Design Direction, E-commerce Design
PIPATCHARA’s 2018 collection is a collaboration between Pipatchara and her sister – Jittrinee. Both have strong passion in Arts and Crafts, especially the technique of "Macramé". This debut is an example of integrating tradition with contemporary design. Such patterns require 100% hand-made work. Each bag delicately made to exhibit the unique of the hand-weaving pattern, pairing with the well-selected quality leather to showcase the unique combination.
The core of the brand is that the product focuses on the workmanship, community, and quality.
Creating all 2018 new still and motion graphics for Janesoraya, a Bangkok based youtuber/blogger with over 170k followers on her channel.
Series of typographic experiments by YSR
People give up privacy for attention and admiration. Graphic Design Thesis 2015 at California College of the Arts.
Code Advisor Thanabordi Jianrungsang and Ben Vibhagool
"Gotcha vision is to influence women to step up their day to be the version of their fullest self without any fear of doing what they truly want to be. Upon this vision, it could be completed by offering the functional, user-friendly, and relevant designs at affordable prices."
+ Create a unique symbol and refined Gotcha logo
+ Build a consistent brand visual for Gotcha
+ Communicates: Brand (Versatile, Bold, Outgoing, Energetic)
The purpose of this campaign is to send positive messages to people all around the world. The goal is to bring happiness through exchanging anonymous messages and pictures at unexpected times and places.
Parisa Bunnag is launching her very own platform sharing her interests in fashion and writing. Congratulation in getting attention to write for The Momentum. Thank you for letting us be part of your journey!!
"moreBABEmore started out with a page that serves as a collection of things she found lovely whether it be a cute online shop or a nice cafe. Eventually, it hosted a collection of outfits she wore under #babewearsplus where to find them. She wanted to share all the lovely finds that she can’t get enough of. The name moreBABEmore is calling her out to give us more of what she thinks is such babes."
Take a visit to her site at www.moreBABEmore.com
Works and Projects created in the LAB at Rockwell Group
“Chaao” comes from the Thai word for “people”. We dedicate this brand to those people who spend their efforts cultivating it and who love eating Chaao rice.
象形 • Elera is committed to creating a better living and a better lifestyle with a vision for the future to enhance the next generation's life. The "Elera" brand name was created in the beginning of 2018 and is used as a brand for electronic gadgets. It is a combination of the word "Elephant" and "Era." Elephant, the ever gentle and wise Spirit animal, exemplifies focused power and strength.
Client: Elera Tech, a subsidiary company under 真和集团
Design Director: Yaow Suwanna Ruayrinsaowarot
Designer: Pun Mingkwansuk, Kamolnut Boonsert
A mixed media conceptual installation that explores the modern society, how people present themselves as being aware, accomplished, sophisticated, but underneath the surface, they are lost, broken and empty.
Exhibition : Baccalaureate Exhibition 2015
Branding, packaging, website design, art direction for Green Straw
An infographic map that compares the rent prices in SF to private bus stop from SF to Silicon Valley.
Visual identity for Summer Design Intensive 2015 at California College of the Arts. intensive.cca.edu
Featured in Fonts In Use
Branding for Modoo Park, a community mall in Guizhou, China.
Modoo Park is a place where people spend quality time together, from shopping, dinning, hanging out in the area.
The task is to make a modern, stylish and bright identity that is flexible enough to apply to all the system across the platform.
Young Artist Studio Program Postcard 2014 for California College of the Arts
We go together like cupcakes and beer. An identity and branding project for an imaginary cupcake and beer food truck. Sweet Intoxication is a place where cupcakes and beer unite. It is a fun treat for any party.
Heavy Duty Packaging Box Designed for Lavaredo
In today’s fast-paced culture, we are consuming content at a wasteful rate. Tabloid news dominate headlines and leave little room for meaningful stories that have a lifetime impact. Pabulum magazine shines a spotlight on worthwhile lessons that have become ignored in today’s ephemeral, fast paced culture.
Design collaboration with Matt Lew
Featuring a story from Michael Gallagher, a CCA writing major student.
History of letterpress: When Type Kisses Paper is a living example of both the invention as well as its usage today. The mix usage of wooden letterpress and digital printed text represents the combination of traditional and modern style of book design. Using the technique, hand-stitched spine and blind-deboss stamped title provides another layer of sophistication, adorned with a thin band of woodblock type.
Featured in Fonts In Use
Pack of logos and marks.
An informational diagram on the most essential camera functions for a digital camera, Canon EOS 5D.
This is a public installation that was inspired by how people define happiness differently, 人們的幸福定義是不同的. The work gathers 16 different languages that describe happiness, and that are designed as a text mural in the student public space.
Business Card and Web Design for FSE-LA.com
Hudson Yards Brand Book 2015
Hudson Yards is a large-scale redevelopment program planned, funded and constructed in Manhattan New York.
A work under Rockwell Group
Logo identity designed for a Japanese restaurant located in Beijing.
Interior Concept Powerpoint Presentation for Ramada ChengJiang
See full presentation HERE
A work under C&P Design, Bangkok Thailand
Each issue of Glance delivers the latest news about the college; notable achievements of students, faculty, and alumni; recent activities of the CCA Wattis Institute for Contemporary Arts; and special content just for alumni. Feature stories highlight the exciting ways in which CCA is engaging with the community and the world.
A poster for an exhibition of lost photographs that have been found after tsunami in Eastern Japan, March 2011. Photos of the nondescript sky represent the sad feelings of lost memories that can never be restored. The poster reflects the damage caused by the chemicals washed over the photographs. The typography sits on the clouds and is collected together like lost family photos.