Lookbook Petite stands as a testament to quality children's fashion, brought to life through the expert branding and design assistance of our studio. The brand offers a diverse range of unique and versatile designs, perfect for a variety of occasions and ensuring that daily dressing is never dull. Emphasizing the belief that the joy of fashion begins in childhood, Lookbook Petite aims to inspire both young ones and parents, making outfit selection a delightful experience every day.
In crafting the brand's identity, our studio opted for a gentle and inviting image. A palette dominated by soft pink tones, complemented by bright and cheerful colors, sets the tone. The use of a playful illustration font adds an element of fun, while organic shapes and an array of floral patterns in the illustrations encourage little ones to embark on adventures in style, discovering and expressing their creative selves.