Our friend came to us with a goal, her goal is "to become a source of inspiration focusing on young audiences who love to taking photo and explore the world." From then we came up with a name tryXonce, meaning you gotta try something once in your life time, whether it being a city, food, or art and design. 
Expanding to the branding for tryXonce, would be better if you can see it yourself. **visit www.tryXonce.com for the full experience.**